Google For Jobs Is Changing- What It Means For YOU!
Thursday, August 5th, 11 am EDT
Earlier this month Google released new updates to their job posting guidelines that go into effect on October 1, 2021. In this week’s Roundtable we are going to break down what these new guidelines are, especially as it relates to the importance of leveraging native apply for your job postings. If you are not familiar with native apply then this Roundtable is for you.
Native Apply tools like Indeed Apply, Zip Apply or Native Apply experiences like Facebook Jobs reduce the friction by leveraging already stored candidate contact information and resume. By combining stored data with custom questions and/or a hosted application the candidate provides a complete application in the least number of steps.
As of October 1st Google will be looking for native apply experiences from employers. Google will be paying attention to who is and who is not providing a good job seeker apply experience. We will discuss the potential big winners and possible losers as this rolls out.
Job Boards will also be impacted by the new Google guidelines. We will look at the changes regarding advertising and other items on job posting landing pages that we anticipate will negatively impact a job board’s Google quality score.
Get your organization ahead of the curve on this new roll out!
We will discuss:
- What are the specific new Google job posting guidelines?
- What do the new Google guidelines mean for some ATS apply experiences?
- What elements on a job posting page will negatively impact your Google quality score?
- What are the new do’s and don’ts for job posting dates?
As always- no sales pitches. No boring presentations. Just good conversation.
Moderator and Vice President of Marketing and Co-Founder, JobSync
What is the JobSync Recruitment Marketing Roundtable?
We Leverage Our Partners and Contacts For You!
Moderated by JobSync VP of Marketing and one of the JobSync Co-Founders, Amy Warren, we bring to the recruitment marketing community our partners and contacts to foster and create a co-learning experience.
The first 15 minutes consists of introductions and introductory questions and then the participants take it from there asking their questions to the guest and sharing their own real-world experiences. Everyone turns their video on, everyone has access to chat with one another as we all work together to bring the best of the best to recruitment marketing.
Come ask your questions in our Roundtable! No sales pitches. No boring presentations Just good conversations!
Our goal is to create a space where HR Leaders, Practitioners, TA Tech Providers and Consultants can discuss the present and future of recruiting while helping to foster a conversation around connecting HR activities to business outcomes.